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Whataburger is turning 75 years old and the brand is celebrating with its first-ever activation at SXSW. The Texas brand is bringing its Instagram community, Whataburger Museum of Art (WMOA), to life in a physical gallery. “We’ll be showcasing over 200 pieces of Whataburger fan art, both physical and digital, with inte

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Brand Innovators
brand-innovators.com

Craftsmanship, offline-ness & misinterpretations of luxury

6+ day, 1+ hour ago   (1554+ words) Brand Innovators How power is gained and exercised has fundamentally changed as labor has slipped from the separation of church-and-state of a 9-to-5 to an identity economy, predicated on performing and the endless process of formulating a “self.” Where the…...